I've decided to add more short "Tips And Tricks" type posts, since I realize there are a lot of newbies who read my blog who would benefit from it. One of the most common questions I see asked on webmaster forums relates to backlinks and how to get them. My response is usually something like "Get a link to your site on a large, popular site that gets crawled frequently by the SE's", but to someone just starting out in online marketing this is easier said than done.
Sure, some backlinks are easy to get, such as on Facebook where you simply create a fan page or business page for your own website with a link to it, or YouTube, where you upload a promo video to create a page and channel with links to your site. However, there are others that, while not technically difficult to create, are not as well known, but can be a very important part of your marketing strategy.
The site I will focus on for this post is the large ecommerce giant known as Amazon. They have been around for a very long time and carry lots of authority, as well as lots of traffic. To get a backlink from Amazon you simply need to create a free account there and then fill out your profile info. There is a field to include a website url, so you can simply add your link there.
Once that is done you will need to promote it, or it will be buried and forgotten. You do this by adding your own customer reviews to product pages, but make sure they are popular products, as those pages will get updated frequently and, therefore, visited by the SE's frequently, who will in turn follow through your website link.
This works best if you are among the first 3 or 4 reviews for a brand new product that just came out, as those reviews will stay longer on the main product page, while any reviews after that will end up summarized in the right sidebar. It's best if your site sells products or services, as Amazon traffic consists of BUYERS, so if you have something to sell, then this will benefit you the most.
TIP: This works even better if you have an Amazon affiliate site because your cookie will then be dropped to the visitors computer so that you get the referral commission, no matter what they end up buying later. I've sold jewelry, hats, electronics, etc, to visitors who originally were just looking for pet products through my dog supplies site.
As a side note, especially if you're new to affiliate marketing, you should be aware that many affiliate programs are set up to only recognize and credit the first cookie dropped and override any later ones, so if a potential buyer visits someone else's affiliate site after yours before ultimately buying something, then you get the sale, even if it's made on their site. I've made sales where the referring site was not mine, but I was the first one the buyer visited, so my cookie was the one used. Get creative and take advantage of it!
Showing posts with label tips. Show all posts
Showing posts with label tips. Show all posts
Wednesday, February 20, 2013
Friday, December 7, 2007
Reprint Of My 1st Article On "Piggybacking"
Stop The SEO Crap & Start Piggybacking! by Asmodeus
Ok, I give up! I pray to the search engine Gods everyday "Oh, PLEASE don't lower my page rank...I beg of you!" But they don't listen. Am I failing in my SEO techniques? I'm not on the first page of the search engine listings. I must be doing something wrong! Argghh!! Don't panic! Go for a walk...calm down. Have an apple. Yeah, that's better.
Let's cut through the bull, shall we? Everyone trying to get their site in the search engine rankings is acting like chicken little, running around wondering "what to do, what to DO???" We work hard to bring in traffic, working on SEO, backlinks, RSS feeds, optimization this and that. You rub my back, I'll rub yours. Bah, I say. Bah!
Everyone wants to be on that all glorious number one page in the search engines. They spend vast amounts of money on the Ad-nonsense programs...er, you know what I mean, and that's great if you're HUGE and can afford the big bucks to bring in and make money from your traffic, but what about the rest of us?
If I insulted any big guys out there then you can leave now. Meet me outside. Ok, anyone else left? Good, now what can the rest of us do? Well, it's really quite simple, actually. Better still, I'm not asking for any money to tell you, unlike 99% of the crappers out there on the web.
What you do is simply "piggyback" on the big guys. That's right. Let them do the SEO work for you! A large website, such as YouTube or Squidoo, or whatever else is all the rage for 6 months until something new comes along, will naturally be found in Google, due in large part by the sheer number of users (and pages) within that site. So, the site itself will be found. All you have to do is create an account on a big site and then optimize your keywords within that site.
For example, your own site has a page selling home electronics. It would be a very difficult uphill battle to compete in such a large market against all the "big boys" out there to rank high in the search engines. Most search engines only show 10-20 results on their first page. What are your chances of making it to the top 10 or 20 against 1000's of other similar sites? Not good.
Even worse is having one product on a page trying to make it to the top in that fight for the chosen keyword the searcher has typed in. One page of your site trying to make it big is not good odds, but having a mini site as one page within a BIG site and your odds get much better. You are still competing for keywords among the other members of a site, but it's much better to compete against a FEW members promoting similar products on ONE site, than against EVERYONE promoting similar products along the entire internet!
A few months ago I had just started a brand new site, that wasn't even indexed by any of the search engines yet. I joined up with 3 of the big sites and started optimizing my keywords within those sites. Not even TWO weeks later my own site reference was listed in the top TEN on Google! Sure, it wasn't my ACTUAL site, but it was FREE advertising, as it didn't cost me anything to join the other sites, and now buyers had an actual link they could click on to get to me!
I highly recommend you piggyback on the big sites to pull your way up the search engine ladder. It's a great way to at least get started until you're big enough to compete in the huge world wide web market. It worked for me and I know it will work for you. Best of luck to you!
Ok, I give up! I pray to the search engine Gods everyday "Oh, PLEASE don't lower my page rank...I beg of you!" But they don't listen. Am I failing in my SEO techniques? I'm not on the first page of the search engine listings. I must be doing something wrong! Argghh!! Don't panic! Go for a walk...calm down. Have an apple. Yeah, that's better.
Let's cut through the bull, shall we? Everyone trying to get their site in the search engine rankings is acting like chicken little, running around wondering "what to do, what to DO???" We work hard to bring in traffic, working on SEO, backlinks, RSS feeds, optimization this and that. You rub my back, I'll rub yours. Bah, I say. Bah!
Everyone wants to be on that all glorious number one page in the search engines. They spend vast amounts of money on the Ad-nonsense programs...er, you know what I mean, and that's great if you're HUGE and can afford the big bucks to bring in and make money from your traffic, but what about the rest of us?
If I insulted any big guys out there then you can leave now. Meet me outside. Ok, anyone else left? Good, now what can the rest of us do? Well, it's really quite simple, actually. Better still, I'm not asking for any money to tell you, unlike 99% of the crappers out there on the web.
What you do is simply "piggyback" on the big guys. That's right. Let them do the SEO work for you! A large website, such as YouTube or Squidoo, or whatever else is all the rage for 6 months until something new comes along, will naturally be found in Google, due in large part by the sheer number of users (and pages) within that site. So, the site itself will be found. All you have to do is create an account on a big site and then optimize your keywords within that site.
For example, your own site has a page selling home electronics. It would be a very difficult uphill battle to compete in such a large market against all the "big boys" out there to rank high in the search engines. Most search engines only show 10-20 results on their first page. What are your chances of making it to the top 10 or 20 against 1000's of other similar sites? Not good.
Even worse is having one product on a page trying to make it to the top in that fight for the chosen keyword the searcher has typed in. One page of your site trying to make it big is not good odds, but having a mini site as one page within a BIG site and your odds get much better. You are still competing for keywords among the other members of a site, but it's much better to compete against a FEW members promoting similar products on ONE site, than against EVERYONE promoting similar products along the entire internet!
A few months ago I had just started a brand new site, that wasn't even indexed by any of the search engines yet. I joined up with 3 of the big sites and started optimizing my keywords within those sites. Not even TWO weeks later my own site reference was listed in the top TEN on Google! Sure, it wasn't my ACTUAL site, but it was FREE advertising, as it didn't cost me anything to join the other sites, and now buyers had an actual link they could click on to get to me!
I highly recommend you piggyback on the big sites to pull your way up the search engine ladder. It's a great way to at least get started until you're big enough to compete in the huge world wide web market. It worked for me and I know it will work for you. Best of luck to you!
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